by Sandra Hennessy | 13th Aug 2013 | Content Marketing
On our digital marketing training courses, we find that the same questions are cropping up all the time. And one of the most popular is… I know content marketing is important but…how do I create interesting content that will get traffic and ultimately get leads and...
by Sandra Hennessy | 24th Jun 2013 | Content Marketing
Another great guest post from Diarmuid O’Connell The digital world has ensured we are all a whole lot busier. And while a content marketing strategy including regular blogging sounds like a great idea– is it something you can commit to? Step forward the...
by Sandra Hennessy | 14th Jun 2013 | Facebook
So Facebook has just launched #hashtags, whether you think this is a positive or negative move they are here to stay. They have not been fully rolled out yet so don’t worry if you have started using them and they are not working. Want to know more. Here are the top...
by Sandra Hennessy | 4th Jun 2013 | Content Marketing
If Tourism is your business, you know all about seasonality and planning. In high season, you don’t have time to think and you are either relieved that all your planning and preparation is paying off or you’re like the majority of us. …we plan a little during slow...
by Sandra Hennessy | 14th Jan 2013 | Website design
In the first part of this article, we looked at the initial considerations when it comes to hiring a web developer or development agency. Issues such as internal management, industry expertise and the value of a solid CMS were all covered in part one. We’ll complete...