The CMQP of content marketing

You are probably reading the headline and wondering what on earth is CMQP.  Well you will not have heard it before, it is a Sandraism (basically something I made up). In the future when it becomes big you can say you heard it here first :-).   So where did it come...

Ghost blogging need not be scary

Another great guest post from Diarmuid O’Connell The digital world has ensured we are all a whole lot busier. And while a content marketing strategy including regular blogging sounds like a great idea– is it something you can commit to? Step forward the...